Dark logo
For white, cream, and other light backgrounds.
SPLASHCARD BRAND
One scan.
One clear identity.
These guidelines keep SplashCard recognizable wherever it appears. Use the files below as provided, keep the presentation simple, and let the card do the talking.
LOGO
Use the right logo for the surface.
The full logo is the primary mark. Use the dark version on light surfaces and the white version on dark surfaces. The coral square mark may be used by itself only where space is limited, such as app icons and social avatars.
White logo
For black or very dark backgrounds.
The SplashCard markUse for app icons, browser icons, or square social avatars.
Square mark
Never redraw, crop, or place the mark inside another shape.
SplashCard.app
Keep it intact
Keep the mark, wordmark, and “.app” together when using the full logo.
COLOR
A small, confident palette.
SplashCard is built on quiet neutrals with a single warm accent. Do not introduce new bright colors or gradients into core brand materials.
Ink#17191B
Coral#FF8458
Paper#F7F6F2
Slate#6D7178
TYPOGRAPHY & SPACING
Clear, direct, and human.
Use a confident, bold sans serif for practical statements. Use an italic serif sparingly for the expressive line, as in “Everything you.”
Leave at least the height of the coral mark around the full logo. Give it room to be recognized.
Keep the full logo at least 140 px wide on screen. Use the square mark when the full logo would be smaller.
- Do: use the supplied SVG files whenever possible; they stay sharp at every size.
- Do: use coral for buttons, small labels, and emphasis—not for long paragraphs.
- Do not: recolor the logo, add effects, stretch it, rotate it, or place it on a busy image.
- Do not: recreate the wordmark with a different typeface or remove the “.app” from the full logo.
DOWNLOADS
Ready-to-use brand files.
Download the logo package for web, print, and profile use. The social kit includes correctly sized graphics for Facebook, LinkedIn, X, Instagram, Pinterest, and Stories.
Official SplashCard assets
Use these files as provided. For a custom request or a file format not listed here, email us.
SOCIAL GRAPHICS
Built for every post.
Use the horizontal graphic for website and Facebook sharing. Use the square, portrait, pin, or Story version for its matching social format. Select any preview to open the full-size file in a new tab.
Questions about the brand?
For all brand inquiries, usage questions, and custom requests, email [email protected].